Ser Familia Inc

Address
PO Box 146
Acworth, GA 30101
Contact
Website: http://www.serfamilia.org
Phone: +1 (678) 363-3079
Nonprofit
EIN: 35-2166123
Year formed: 2001

Mission

Our mission is to strengthen, revitalize, and equip Latino couples, parents, youth and families through educational programs that teach life skills, improved communication skills and relationship commitment, empowering participants to thrive and enjoy a healthy family environment.
 20142013201220112010
Human resources, including compensation
Summary compensation info
Total compensation of current key personnel$45,600.00    
Sum of reportable (W2/1099) compensation$45,600.00    
Number of employees4    
Number of people compensated >$100k0    
Number of volunteers163    
Number of highly compensated contractors0    
Personnel
Arango, Oscar
Title    Chairman Volunteers Committee
Name of key/compensated person    Oscar Arango
Officer, director, trustee, or key employee    True
Reportable compensation from org    $0.00
Capalleja, Maria
Title   TreasurerTreasurer
Name of key/compensated person   Maria CapallejaMaria Capalleja
Officer, director, trustee, or key employee   TrueTrue
Reportable compensation from org   $0.00$0.00
Coss, Alejandro
TitleDirector DirectorDirector 
Name of key/compensated personAlejandro Coss Alejandro CossAlejandro Coss 
Position of compensated person
Current officerTrue    
Officer, director, trustee, or key employee  TrueTrue 
Average hours per week working for org2.00    
Reportable compensation from org$0.00 $0.00$0.00 
Other comp, non-reportable, from org and related orgs$0.00    
Davis, Bertha
TitleTreasurer    
Name of key/compensated personBertha Davis    
Position of compensated person
Current individual trustee or directorTrue    
Average hours per week working for org3    
Reportable compensation from org$0.00    
Other comp, non-reportable, from org and related orgs$0.00    
Fantauzzi, Sandra
Title   Chairman Education CommitteeChairman Education Committee
Name of key/compensated person   Sandra FantauzziSandra Fantauzzi
Officer, director, trustee, or key employee   TrueTrue
Reportable compensation from org   $0.00$0.00
Garza, Enrique
TitleSecretary TreasurerDirector 
Name of key/compensated personEnrique Garza Enrique GarzaEnrique Garza 
Position of compensated person
Current individual trustee or directorTrue    
Officer, director, trustee, or key employee  TrueTrue 
Average hours per week working for org4.00    
Reportable compensation from org$0.00 $0.00$0.00 
Other comp, non-reportable, from org and related orgs$0.00    
Gomez, Rosa
Title  Administrative AssistantAdministrative AssistantAdministrative Assistant
Name of key/compensated person  Rosa GomezRosa GomezRosa Gomez
Officer, director, trustee, or key employee  TrueTrueTrue
Reportable compensation from org  $0.00$2,363.00$11,679.00
Gonzalez, Tony
TitleDirector    
Name of key/compensated personTony Gonzalez    
Position of compensated person
Current officerTrue    
Average hours per week working for org3    
Reportable compensation from org$0.00    
Other comp, non-reportable, from org and related orgs$0.00    
Ho, Michelangelo
TitleChairman - Development Committee Chairman - Development Committee  
Name of key/compensated personMichelangelo Ho Michelangelo Ho  
Position of compensated person
Current officerTrue    
Officer, director, trustee, or key employee  True  
Average hours per week working for org2    
Reportable compensation from org$0.00 $0.00  
Other comp, non-reportable, from org and related orgs$0.00    
Lecaros, Carlos
Title    Chairman Events Committee
Name of key/compensated person    Carlos Lecaros
Officer, director, trustee, or key employee    True
Reportable compensation from org    $0.00
Lopez, Nicky
Title  Development DirectorDevelopment DirectorDevelopment Director
Name of key/compensated person  Nicky LopezNicky LopezNicky Lopez
Officer, director, trustee, or key employee  TrueTrueTrue
Reportable compensation from org  $0.00$0.00$9,205.00
Malca, Maria
Title    Chairman Marketing Committee
Name of key/compensated person    Maria Malca
Officer, director, trustee, or key employee    True
Reportable compensation from org    $0.00
Maluf, Mariano
TitleDirector DirectorDirector 
Name of key/compensated personMariano Maluf Mariano MalufMariano Maluf 
Position of compensated person
Current officerTrue    
Officer, director, trustee, or key employee  TrueTrue 
Average hours per week working for org2    
Reportable compensation from org$0.00 $0.00$0.00 
Other comp, non-reportable, from org and related orgs$0.00    
Ms, Gisela
Title  SecretarySecretarySecretary
Name of key/compensated person  Gisela Cordova MSGisela Cordova MSGisela Cordova MS
Officer, director, trustee, or key employee  TrueTrueTrue
Reportable compensation from org  $0.00$0.00$0.00
Nunez, Adriana
Title  Outreach CoordinatorOutreach Coordinator 
Name of key/compensated person  Adriana NunezAdriana Nunez 
Officer, director, trustee, or key employee  TrueTrue 
Reportable compensation from org  $0.00$0.00 
Perez, Linda
TitleChairman Marketing Committee Chairman Marketing CommitteeChairman Marketing Committee 
Name of key/compensated personLinda Perez Linda PerezLinda Perez 
Position of compensated person
Current officerTrue    
Officer, director, trustee, or key employee  TrueTrue 
Average hours per week working for org3.00    
Reportable compensation from org$0.00 $0.00$0.00 
Other comp, non-reportable, from org and related orgs$0.00    
Rodriguez, Jose
TitleChairman of the Board Chairman of the BoardChairman of the BoardChairman of the Board
Name of key/compensated personDr Jose O Rodriguez MD Dr Jose O Rodriguez MDDr Jose O Rodriguez MDDr Jose O Rodriguez MD
Position of compensated person
Current individual trustee or directorTrue    
Officer, director, trustee, or key employee  TrueTrueTrue
Average hours per week working for org3    
Reportable compensation from org$0.00 $0.00$0.00$0.00
Other comp, non-reportable, from org and related orgs$0.00    
Ruperto, Ivelisse
Title    Community Representative
Name of key/compensated person    Ivelisse Ruperto
Officer, director, trustee, or key employee    True
Reportable compensation from org    $0.00
Urbina, Belisa
TitleExecutive Director Executive DirectorExecutive DirectorExecutive Director
Name of key/compensated personBelisa Urbina Belisa UrbinaBelisa UrbinaBelisa Urbina
Position of compensated person
Current key employee (> $150k)True    
Highest compensated employees (>$100k)True    
Officer, director, trustee, or key employee  TrueTrueTrue
Average hours per week working for org40    
Reportable compensation from org$45,600.00 $35,000.00$39,166.00$34,865.00
Other comp, non-reportable, from org and related orgs$45,600.00    
Urbinapabon, Michael
TitleGovernance Committee Chairman Governance Committee ChairmanGovernance Committee ChairmanGovernance Committee Chairman
Name of key/compensated personMichael C UrbinaPabon Michael C UrbinaPabonMichael C UrbinaPabonMichael C UrbinaPabon
Position of compensated person
Current officerTrue    
Officer, director, trustee, or key employee  TrueTrueTrue
Average hours per week working for org3    
Reportable compensation from org$0.00 $0.00$0.00$0.00
Other comp, non-reportable, from org and related orgs$0.00    
Purpose: mission, activities, & accomplishments
Mission or significant activitiesOur mission is to strengthen, revitalize, and equip Latino couples, parents, youth and families through educational programs that teach life skills, improved communication skills and relationship commitment, empowering participants to thrive and enjoy a healthy family environment.    
Primary exempt purpose  Our mission is to strengthen, revitalize, and equip Latino couples, parents, youth and families through educational programs that teach life skills, improved communication skills and relationship commitment, empowering participants to thrive and enjoy a healthy family environment.Our mission is to strengthen, revitalize, and equip Latino couples, parents, youth and families through educational programs that teach life skills, improved communication skills and relationship commitment, empowering participants to thrive and enjoy a healthy family environment.Our mission is to strengthen, revitalize, and equip Latino families through educational workshops and support groups that improve their communication skills and relationship commitment, empowering participants to thrive and enjoy a healthy family environment. Mission is accomplished through programs in three major areas, couples, parenting and teens.
Program service expenses, total$127,797.00 $107,727.00$91,471.00$116,582.00
Programs, including revenue & expense
Couples programs - Includes a one day workshop in Spanish that teaches communication skills and problem solving techniques. Examines the level of commitment of the couple and helps them recognize patterns and traits that they received in their upbringing and how they affect their relationship. Clarifies ideas and misconceptions about their sexuality. Outcomes for this program were 95% reported improved communication skills, 88% reported increased commitment to the relationship, 92% reported improved skills for managing anger and frustration. These outcomes were measured by pre-evaluations, post-evaluations and follow-up interviews. On 2014, we prepared 10 of these workshops with a total of 342 participants. After every workshop support groups were established and led by a couple of trained volunteers. Each of these support groups meets at least eight (8) times. The "Plenitud Matrimonial" workshop is prepared for couples that had already attended the "Taller de Parejas" workshop and had completed the support group. This program teaches specific communication techniques, works one-on-one with participants on problem-solving techniques and helps build intimacy. On 2014, we completed two (2) sessions of "Plenitud Matrimonial" and served 58 participants. Our couples' programs received $4,200 in in-kind use of of facilities and 3,711 donated volunteer hours.
Program expenses$17,646.00    
Program revenue$16,932.00    
Grants and allocations made$5,000.00    
Program descriptionCouples programs - Includes a one day workshop in Spanish that teaches communication skills and problem solving techniques. Examines the level of commitment of the couple and helps them recognize patterns and traits that they received in their upbringing and how they affect their relationship. Clarifies ideas and misconceptions about their sexuality. Outcomes for this program were 95% reported improved communication skills, 88% reported increased commitment to the relationship, 92% reported improved skills for managing anger and frustration. These outcomes were measured by pre-evaluations, post-evaluations and follow-up interviews. On 2014, we prepared 10 of these workshops with a total of 342 participants. After every workshop support groups were established and led by a couple of trained volunteers. Each of these support groups meets at least eight (8) times. The "Plenitud Matrimonial" workshop is prepared for couples that had already attended the "Taller de Parejas" workshop and had completed the support group. This program teaches specific communication techniques, works one-on-one with participants on problem-solving techniques and helps build intimacy. On 2014, we completed two (2) sessions of "Plenitud Matrimonial" and served 58 participants. Our couples' programs received $4,200 in in-kind use of of facilities and 3,711 donated volunteer hours.    
Our teenagers' program (Renovacion Juvenil) is targeted to teens 13 to 18 years of age. The objective of the workshop is to provide them with tools that will prevent in this group drug and alcohol abuse, low self-esteem, participation in gangs, teen pregnancy. The program also helps them adapt to the reality of living in a dual-culture. They receive skills to improve their communication with their parents and develop positive leadership traits. A session is prepared for the teens' parents so that they are prepared to establish a better communication with their teens and they know where to look for help if they need assistance with family relationship issues. All activities are prepared and presented by Latino teens and young adults. Peer mentorship opportunities and counseling referrals are available. On 2014, we prepared 4 workshops with 288 teens in attendance. 603 people participated from the parents' program. We also prepared leadership seminars so that the teens that we interested could gain new skills and leadership abilities. We supported the kids that attended the leadership seminars so that they could start volunteering in our program, their school, church and or community. By making sure that they put to work their newly gain talents, we encourage the formation and development of new positive young leaders for our Latino community. Our measured outcomes were, 78% of teens reported having a better relationship with their parents, 65% were showing new leadership skills by volunteering at their church, school or community, 68% of kids report improved skills for managing anger and frustration and 81% of teens report the ability to better resist peer pressure to use drugs or alcohol. 88% of kids that complete the program are enrolled and attending school. Outcomes were measured by pre and post assessments. Volunteers donated 9,201 in-kind hours to make this program possible. We received $3,900 in in-kind use of facilities.
Program expenses$14,551.00    
Program revenue$12,794.00    
Grants and allocations made$10,000.00    
Program descriptionOur teenagers' program (Renovacion Juvenil) is targeted to teens 13 to 18 years of age. The objective of the workshop is to provide them with tools that will prevent in this group drug and alcohol abuse, low self-esteem, participation in gangs, teen pregnancy. The program also helps them adapt to the reality of living in a dual-culture. They receive skills to improve their communication with their parents and develop positive leadership traits. A session is prepared for the teens' parents so that they are prepared to establish a better communication with their teens and they know where to look for help if they need assistance with family relationship issues. All activities are prepared and presented by Latino teens and young adults. Peer mentorship opportunities and counseling referrals are available. On 2014, we prepared 4 workshops with 288 teens in attendance. 603 people participated from the parents' program. We also prepared leadership seminars so that the teens that we interested could gain new skills and leadership abilities. We supported the kids that attended the leadership seminars so that they could start volunteering in our program, their school, church and or community. By making sure that they put to work their newly gain talents, we encourage the formation and development of new positive young leaders for our Latino community. Our measured outcomes were, 78% of teens reported having a better relationship with their parents, 65% were showing new leadership skills by volunteering at their church, school or community, 68% of kids report improved skills for managing anger and frustration and 81% of teens report the ability to better resist peer pressure to use drugs or alcohol. 88% of kids that complete the program are enrolled and attending school. Outcomes were measured by pre and post assessments. Volunteers donated 9,201 in-kind hours to make this program possible. We received $3,900 in in-kind use of facilities.    
We have several parenting and family strengthening programs. The first one is "Escuela Para Padres". This program consists of a series of classes that provide Latino parents with the necessary skills to make their job as parents easier and give ideas on how to better fulfill their role. The program discusses the role of their native culture and upbringing in how they perceive their kids and their parenting style. Stresses the importance of recognizing kids as people that deserve respect and attention. Program explains ways to help kids to see themselves as valuable, promoting the development of a positive self-image. Establishes the importance of having clearly defined values and the most effective way to implementing discipline and control without verbal or physical violence. The second initiative is the "Strengthening Families" program. This is a nationally and internationally recognized parenting and family strengthening program. This evidence-based family skills training program has been found to significantly reduce problem behaviors, delinquency, and alcohol and drug abuse in children and to improve social competencies and school performance. Child maltreatment also decreases as parents strengthen bonds with their children and learn more effective parenting skills. It is offered to kids ages 10 to 14 and their parents. It consists of parenting skills, children's life skills, and family skills training courses taught together in seven (7) sessions. The third initiative is the "Taller de Padres e Hijos".This program consists of a one day workshop specially designed to open more, new and better channels of communication between parents and their kids, offering them the opportunity to learn better ways to communicate and understand each other. The workshop is aimed at parents and their children from 13 to 18 years of age. A group of volunteer multi-disciplinary professionals present the program. In 2013 they donated 8,406 volunteer in-kind hours to make the programs possible. On 2014, 3 parenting workshops were presented through public schools and churches. We also provided 22 individual parenting seminars. These seminars are separate from the regular parenting classes program. The goal is to expand the information provided during the regular curriculum, include additional topics and further parenting education. Eight (8) sessions of the Strengthening Families were conducted. No sessions of the "Taller de Padres e Hijos" were prepared. 1,312 parents and 282 kids and teens received services through our different parenting and family strengthening efforts. Measured outcomes were 81% of parents were using the "I" message" to communicate with their kids, 87% of parents were showing affection to their kids and giving them unconditional positive strokes, 88% parents could view their kids as an individual person that deserve respect, 79% of parents reported that they were using new techniques to discipline their kids using physical or verbal and to manage anger and frustration when dealing with their kids. We received $4,800 in in-kind use of facilities.
Program expenses$58,700.00    
Program revenue$59,206.00    
Grants and allocations made$57,600.00    
Program descriptionWe have several parenting and family strengthening programs. The first one is "Escuela Para Padres". This program consists of a series of classes that provide Latino parents with the necessary skills to make their job as parents easier and give ideas on how to better fulfill their role. The program discusses the role of their native culture and upbringing in how they perceive their kids and their parenting style. Stresses the importance of recognizing kids as people that deserve respect and attention. Program explains ways to help kids to see themselves as valuable, promoting the development of a positive self-image. Establishes the importance of having clearly defined values and the most effective way to implementing discipline and control without verbal or physical violence. The second initiative is the "Strengthening Families" program. This is a nationally and internationally recognized parenting and family strengthening program. This evidence-based family skills training program has been found to significantly reduce problem behaviors, delinquency, and alcohol and drug abuse in children and to improve social competencies and school performance. Child maltreatment also decreases as parents strengthen bonds with their children and learn more effective parenting skills. It is offered to kids ages 10 to 14 and their parents. It consists of parenting skills, children's life skills, and family skills training courses taught together in seven (7) sessions. The third initiative is the "Taller de Padres e Hijos".This program consists of a one day workshop specially designed to open more, new and better channels of communication between parents and their kids, offering them the opportunity to learn better ways to communicate and understand each other. The workshop is aimed at parents and their children from 13 to 18 years of age. A group of volunteer multi-disciplinary professionals present the program. In 2013 they donated 8,406 volunteer in-kind hours to make the programs possible. On 2014, 3 parenting workshops were presented through public schools and churches. We also provided 22 individual parenting seminars. These seminars are separate from the regular parenting classes program. The goal is to expand the information provided during the regular curriculum, include additional topics and further parenting education. Eight (8) sessions of the Strengthening Families were conducted. No sessions of the "Taller de Padres e Hijos" were prepared. 1,312 parents and 282 kids and teens received services through our different parenting and family strengthening efforts. Measured outcomes were 81% of parents were using the "I" message" to communicate with their kids, 87% of parents were showing affection to their kids and giving them unconditional positive strokes, 88% parents could view their kids as an individual person that deserve respect, 79% of parents reported that they were using new techniques to discipline their kids using physical or verbal and to manage anger and frustration when dealing with their kids. We received $4,800 in in-kind use of facilities.    
Financial data
Revenue
Total revenue, current year$374,648.00 $159,655.00$129,999.00$145,774.00
Program service revenue, current year$32,207.00 $16,914.00$48,354.00$61,624.00
Revenue from noncash contributions$9,375.00    
Investment income, current year$0.00 $0.00$0.00$0.00
Total revenue from grants, etc., current year$328,518.00    
Other revenue, current year$13,923.00    
Net unrelated business taxable revenue$0.00    
Program service revenue (total)$32,207.00 $16,914.00$48,354.00$61,624.00
Sources of contributions
Revenue from federated campaigns$20,000.00    
Contributions revenue from membership dues$0.00    
Revenue from fundraising events$13,923.00    
Contributions from related organizations$0.00    
Revenue from gov't grants$219,601.00    
Revenue from all other contributions$74,994.00    
Other types of revenue
Royalties (total)$0.00    
Miscellaneous revenue (total)$0.00    
Net revenue from gaming (total)$0.00    
Investment income$0.00    
Net rental income$0.00   $0.00
Net income from fundraising events$13,923.00    
Net inventory sales (total)$0.00    
Expense categories (totals)
Total expenses, current year$161,337.00 $153,601.00$130,279.00$144,548.00
Total functional expenses: program service $127,797.00    
Total functional expenses: management and general$27,878.00    
Total functional expenses: fundraising$5,662.00    
Fees for services
Lobbying fees (total)$0.00    
Total functional expenses: legal fees$1,364.00    
Fundraising service fees (total)$0.00    
General management fees (total)$0.00    
Investment management fees (total)$0.00    
Assets and liabilities
Total assets, end of year$223,308.00 $10,400.00$8,760.00$7,554.00
Total assets, beginning of current year$13,776.00 $10,400.00$8,760.00$7,554.00
Total liabilities, end of year$0.00 $8,533.00$12,900.00$10,980.00
Total liabilities, beginning of year$3,779.00 $12,900.00$10,980.00$11,000.00
Pledges & accounts receivable, net$214,908.00    
Loans & receivables from key persons$0.00    
Unrestricted net assets, end of year$223,308.00    
Temporarily restricted net assets, end of year$0.00    
Permanently restricted net assets, end of year$0.00    
Net assets, end of year$223,308.00 $3,554.00-$2,500.00-$2,220.00
Net assets, beginning of current year$9,997.00    
Bond liabilities$0.00    
Intangible assets$0.00    
Other assets$6,164.00    
Investments: other securities$0.00    
Investments: publicly traded securities$0.00    
Cash: non-interest bearing, end of year$2,236.00    
Cash: non-interest bearing, beginning of year$21.00    
Escrow or custodial account liability$0.00    
Loans and other payables to key persons$0.00    
Grants payable$0.00    
Inventories for sale or use, end of year$0.00    
Gross receipts$380,310.00    
Revenue less expenses, current year$213,311.00    
Advertising (total)$11,847.00    
Savings & temp cash invest$0.00    
Accounts receivable, net$0.00    
Prepaid expenses & deferred charges$0.00    
Accounts payable & accrued expenses$0.00    
Deferred revenue$0.00    
Unsecured notes & loans to unrelated parties$0.00    
Secured mortgages and notes payable, end of year$0.00    
Total net assets or fund balances, end of year$223,308.00    
Depreciation, depletion, amortization$0.00    
Payment to affiliates$0.00    
Governance and accountability
Relationships among key personnelTrue    
Number of voting members9    
Number of independent voting members9    
Accrual accountingTrue TrueTrueTrue
Financial sheets were auditedTrue    
Tax year start date2014-01-01 2012-01-012011-01-012010-01-01
Tax year end date2014-12-012013-12-012012-12-012011-12-012010-12-01
Metadata about the filing
Return type: 990, 990EZ, or 990PF990 990EZ990EZ990EZ
IRS schema version2014v5.0 2012v2.02011v1.22010v3.2
Filing identifier201522299349303062 201342279349201679201222929349200302201131369349202148
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